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		<title>Clairol News Releases</title>
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			<title>Clairol, Inventor of the At-Home Hair Color Category, Reinvents Itself for a New Generation of DIY Beauty Lovers</title>
			<link>https://www.newsfilecorp.com/release/160016/Clairol-Inventor-of-the-AtHome-Hair-Color-Category-Reinvents-Itself-for-a-New-Generation-of-DIY-Beauty-Lovers</link>
			<description>The new It's So Me campaign, along with new product and communication innovations, underpin the brand's leap into appealing to a new community of empowered beauty consumers. Toronto, Ontario--(Newsfile Corp. - March 29, 2023) -  Clairol, the pioneer of at-home hair colour, announced a new global campaign, It's So Me, featuring a collective of nine real women and creators, each bringing to life the Do-It-Yourself (DIY) expressive spirit of Clairol hair colour.The first global campaign in more...&lt;img src="https://api.newsfilecorp.com/newsinfo/160016/156" id="156" width="2" height="2" style="width: 1px;  height: 1px;border: 0px solid;" /&gt;</description>
			<pubDate>Wed, 29 Mar 2023 08:00:00 -0400</pubDate>
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